Our ecosystem is unable to meet the growing demand of the world's population for vast resources, year after year. We are working hard to adapt our manufacturing processes to this fact through development based on a circular supply chain, industrial waste management and significant reductions across our value chain. These processes are carried out through the implementation of technological innovation, energy enhancement, efficiency in water consumption, and education and encouragement for consumers and suppliers about adopting sustainable practices.
12.2 By 2030, achieve the sustainable management and efficient use of natural resources.
12.3 By 2030, halve per capita global food waste at the retail and consumer levels and reduce food losses along production and supply chains, including post-harvest losses
12.5 By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse
12.6 Encourage companies, especially large and transnational companies, to adopt sustainable practices and to integrate sustainability information into their reporting cycle
12.7 Promote public procurement practices that are sustainable, in accordance with national policies and priorities
12.8 By 2030, ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature
Examples of Activities:
- Promoting local and responsible procurement
- Finding solutions for animal and protein replacement products. More than NIS 3.5 million has been invested in a dedicated production line for animal-free protein yogurt.
- Finding reusable solutions for certain materials and treating waste. Three industrial plants in Israel achieved a level of zero industrial waste for landfill.
- Promoting responsible marketing approaches and encouraging the implementation of sustainability work practices by our suppliers. In 2019, 86 small companies participated in Ma'ala's ranking, of which 37, or 43% are Strauss suppliers.