Supporting Suppliers – Strauss Group
Supporting Suppliers – Strauss Group

Supporting Suppliers

Our suppliers are integral partners in our successful continuity and maintenance of food supply and in our operational continuity. Strauss is committed to its suppliers, and as such, as soon as the Corona crisis began, we set up support systems for them. At Strauss Israel, we launched a 7 million shekel fund to support our suppliers with pre-payments, loans assistance, etc. In addition, we defined a rapid approval mechanism to assist the suppliers who requested immediate payment to facilitate their cash flow.

In addition, several initiatives were taken in Israel, including:

  • From the Field to You – connecting farmers and consumers through the “Taste of Nature” marketplace.
  •  A move to acquire small chocolate and food manufacturers to support the Confectionary Division’s initiative
  • Support of small dairies – Strauss Dairies invested in a project to support small dairies and family dairies whose stability was significantly impacted by a drop in consumption outside the home.
  • Projects providing employment to our suppliers in the fields of media and production, for example, the Milky Summer Events.